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One Percent for the Planet connects various companies to fund diverse non profit organisations that share the same values and confirm to their brand story. The idea behind One Percent for the Planet is that since all companies use resources from the environment, they should participate in giving back to the environment by contributing 1% of their sales, whether profitable or not. By pairing businesses and individuals with high impact nonprofits, we aim to bring dollars to doers to bring the change needed in the business environment today.